If you want to start a business using direct marketing, or a blog, you should start by creating ten compelling posts that will be the backbone of your new business. These posts should be strong enough and have enough content that they will draw traffic to your business while remaining relevant for a long time. Finding a way to draw your audience in and keep their interest is key. You need to find a way to set yourself apart from similar businesses by creating a hook. Creating several of these heavy content blogs will go a long way in getting your business up and running.

Read more: 3 Simple Steps to Creating A “Pillar Blog Post” That Generates Organic Traffic for Years to Come

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