This article discusses how search engines organize their information. There are 3 main processes that search engines use. They “crawl,” where they surf the internet, analyzing all the content they find. Once the content is analyzed and is deemed relevant, then the search engines will add it to their “index,” which will be displayed when the content is searched for. Once that is done, then they will finally “rank” the content. This process of ranking is meant to decide how relevant the the content is in relation to the query given.

Read more: Rewriting the Beginner’s Guide to SEO, Chapter 2: Crawling, Indexing, and Ranking

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