The video marketing arena is a constantly evolving field. Youtube is one of the biggest video hosting platforms and should be included in any video marketer’s repertoire. But now that more and more people are watching videos, limiting yourself to only one platform is not a good idea. The author introduces many other kinds of video platforms such as vimeo and wistia. She compares the different platforms and talks about the specific purposes each one serves.

Read more: Beyond Youtube: Video Hosting, Marketing, and Monetization Platforms, Compared

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