This article on the Moz website discusses the use of programming chatbots for presenting information as well as delivering sales and support services to customers. As author Purnea Virji notes increasing numbers of consumers in places like China or India are becoming familiar with using chatbots to streamline their customer service and support issues. In addition to these benefits using bots offers companies a way to lower costs through their cheap cost and the lack of need to pay for a large support team.

Read more: The Bot Plan: Your Guide to Making Conversations Convert

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