To me Spark Post allows a person to be real creative and professional with each post. Allowing you to be the artist. It also allows you to put in ads and benefit for each one of them. You become the artist, that perfect post with all the colors and fonts are from you. Making each post original and unique. I would use it on every post, especially invitations and flyer and even announcements to family and friends.
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Organic traffic campaigns for websites, blogs, Facebook, and Twitter.