Webmasters interested in spicing up the content of their pages might be interested in reading a recently published guide. The author offers three tips to making website content more attractive and useful. One tip is to cater toward small groups of passionate users who may form a niche within the user community. An example is food truck lovers among foodie groups. These people are often vocal and persuasive. Another tip is to mention goods and services not in the company’s product line. A third is to recruit the best content writers.

Read more: 3 Creative Ways to Give Your Content Efforts a Boost – Whiteboard Friday

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